Harnessing the power of technology to benefit African tourism businesses

By Josephine Wawira With an internet penetration rate of approximately 27% in Africa, there is yet a lot to be achieved; but this is an opportunity for tourism businesses to harness and benefit from. Players such as Jumia Travel are already in the forefront; which according to its CEO Paul Midy, the company is keen... Continue Reading →

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Must visit African Islands in 2017

By Josephine Wawira Envisage your upcoming holiday in one of the gorgeous African islands, and discover the hidden treasures these beauties possess. Their pristine environs are unrivaled, not to mention the privacy and calm that the islands provide to their dwellers. This year, escape from the rest of the bustling world and head to one... Continue Reading →

African tourism expected to grow further in 2017

By Josephine Wawira During the first half of 2016, the worldwide international tourist arrivals increased by 4% according to United Nations World Travel Organization (UNWTO), as compared to the period between January and June the previous year. Specifically, Sub-Saharan Africa is noted to be on an upward recovery curve at (+12%). This is a promising... Continue Reading →

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